The 'Accelerator' is a forthcoming initiative between SALA and Luxury Branding whereby both organisations will seek to identify nascent South African luxury brands - from any category - that display the creativity and potential to succeed on both the local and international stages.

Dependent of the location and quantum of private and/or public sponsorship SALA will task Luxury Branding to provide professional resources and advice relevant to the brand in question so that it might develop more rapidly or be 'accelerated' along its trajectory towards recognition and success.

Please watch this space for updates.